Forja
The tone lives in the config
You change the voice and it applies instantly, no redeploy needed. Test it, tweak it, done — the next message already goes out with the new tone.
🗣️ Superpower · Brand Voice
It sounds like a call center. And your customer notices.
‘Your request has been logged’ doesn't sell. Brand Voice makes the bot write like you — same casual tone, same energy, same emojis.
› included with Forja + · in your cloud, with your data
01 · Pick or capture your voice02 · Applies instantly03 · Sounds like you04 · Guardrails intact
Presets
3
Warm · Formal · Playful
Applies
Instantly
no bot redeploy needed
Safety guardrails
Intact
never touched
// changes the personality, never the discipline
How it works
01
02
03
04
Your personality, its rules.
You change how it sounds in seconds. What never changes: the discipline of never making things up and knowing when to escalate.
3 presets from the panel
Warm, Formal, or Playful: one click and the bot's personality changes.
The /voz-de-marca skill
It reads your website and your real messages and builds your voice portrait: casual or formal address, energy, filler phrases, emojis, sentence length. Your own way of writing, inside the bot.
It only changes HOW it sounds
The safety guardrails — never inventing facts, knowing when to escalate to a human — are never touched. The personality is yours; the discipline belongs to the system.
The example
The same message, in your voice.
Before, it sounded like a system. After, it sounds like your business. And the discipline — never inventing, knowing when to escalate — stays exactly where it was.
// same message, same information — a different voice. The safety guardrails, intact.